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Effective Public Engagement in a Digital Age
More and more government organizations are employing a number of digital tools (social media, websites, online tools, videos, photos, SMS & Apps) to reach out to the public during a consultation. Is there a best practices or unofficial code of conduct when using digital tools? What is an appropriate level of outreach? What are the legal requirements for public consultations when using these non-traditional methods of outreach? How do you successfully capture the desired range of demographics to make your consultation process meaningful and effective?
This webinar will answer the above questions as well as present a number of case studies where the use of certain digital tools enhanced a public consultation process or succeeded in reaching those who normally would have been missed or overlooked in the process. Learn how to successfully guide the selection of an online platform based on your engagement and participation objectives and to pair the design of the online paltform and promotions to expand the outreach for your consultation process.
Guy Patterson MCIP, RPP, Associate, Young Anderson Barristers & Solicitors
Guy completed his law degree at UBC and clerked at the British Columbia Supreme Court before articling at Young Anderson. He was called to the bar and joined the firm as an associate in March 2014. Before law school Guy worked as a planner for local governments and non-profit organizations in British Columbia, and for a brief stint in Johannesburg, South Africa. He is a registered professional planner and a member of the Canadian Institute of Planners, and maintains a general practice in municipal law with a focus on land use planning and regulation. Outside the office he spends most of his time with his wife and their four children.
Dave Biggs, Cheif Engagement Officer, MetroQuest
Dave Biggs, Chief Engagement Officer of MetroQuest, is an internationally-recognized speaker, author and public engagement strategist focusing on the use of technology to enhance community participation for planning projects. With over 20 years of experience on a wide range award-winning projects with government clients and consulting firms, he has built a reputation for leading edge community outreach. Dave is honored to serve as an advisor on best practices for public involvement to many planning agencies such as CIP, APA, FHWA and TRB and public participation organizations such as IAP2 and NCDD.
Miranda Eng, Senior Consultant, Context Research
Miranda is a Senior Consultant at Context, an Argyle company, the largest independent engagement and communications consulting firm in Canada.She designed the online engagement programs for high-profile projects including It's Time, exploring mobility pricing policy in Metro Vancouver, and The City of Calgary's 2026 Olympic and Paralympic Games Potential Bid engagement. Miranda also brings expertise in reaching underrepresented communities, and recently presented at the 2018 North American International Association of Public Participation (IAP2) Conference on a Model for Inclusive Public Participation.